YouTube Signals

YouTube is the largest unmonitored conversation in B2B.

Monitoring YouTube — overview and what's possibleYouTube is the largest unmonitored conversation in B2B. Your competitors are demoing there. Your buyers are asking questions in comment sections. Category conversations are happening in transcripts your team has never read. All of it is public. None of it reaches your team by default. YouTube Signals changes that.
Setting up a YouTube SignalCreating a YouTube Signal takes about two minutes. Choose between keyword monitoring (search all of YouTube) or channel monitoring (follow specific channels), configure what to capture, and set your schedule.
Using AI Agents with YouTubeYouTube generates far more signal than any team can manually review. AI Agents solve this by reading every video transcript and every comment, extracting what matters, and routing only the relevant signals to the right people. Your team acts on intelligence — not raw data.
YouTube AI Agent prompt referenceReady-to-use prompts for YouTube Videos and YouTube Comments agents, plus a complete variable tag reference for both data targets. Copy, adapt, and combine with the use cases in [Using AI Agents with YouTube].